Increase apartment rental rates in a recession? Preposterous, you say! Yes, it is – IF you have not been keeping up with the maintenance needs of your tenants and over all customer service.

I had the pleasure of attending Multifamily Insider's webinar yesterday on resident retention in apartment buildings.  The presentation was full of very useful research, facts and suggestions for the property management industry.  In particular, I feel that the information in regards to maintenance requests and how they correlate to tenant satisfaction is very useful to […]

A friend of mine recently bought an apartment building here in Los Angeles and asked me “How do I know when/if I need property manager?”  To which I told him there were several reasons to hire – or at least consult with – a management company.  I then proceeded to rattled off my top ten […]

This post is recognize one of our best team members for her work as Property Manager in the San Diego area.  Julie truly cares for her residents and her communities, which is evident in the letters we receive from current and departing tenants (see below).  It gives us great pride as a property management company […]

Once an apartment building has been located, you will want to asses the potential value that can be unlocked from it. Creating value in multifamily apartment buildings in Los Angeles (or any other city for that matter) can be accomplished by asking on question: “what about this building can I change to make it better?” This post shares 10 ways that may help to increase your property’s value.

In my last two posts, I talked about how and why to create an apartment leasing video. Now lets spend a final moment talking about where this video lives in your online apartment marketing scheme.

Property Management in Los Angeles: Part 2 of how to use video to lease apartments

Quick instructions on how to lease an apartment in Los Angeles using video and YouTube.com

The excerpt from Mike Levy’s interview of First Light Property Management, Inc for Volume II of his book 50 Interviews with Successful Property Managers is now up on the book’s blog.  I was also given the honor of writing an appendix to the book entitled “Social Media in Property Management”, which was an interesting task […]

“We will be facing a severe shortage of apartments in the next few years, which will increase the cost of housing for consumers,” Sharon Dworkin Bell, senior staff vice president of the National Association of Home Builders, said at this week’s convention in Las Vegas. “We believe we should have 300,000 starts every year to have a stable market.”